Ticket Sales Tip – Week #28
The 4 Pillars of great Season Memberships (Season Tickets)
Flexibility, Perceived Value, Priceless Experiences and Surprise & Delight
What I didn’t include was best price for every game which similar to the team record, injuries, snowstorms, sweltering hot days and cold/wet forecasts we also can’t control.
Reality; For April midweek baseball dates anywhere, hockey games in Football states during the fall and for January Monday night lower tier opponent basketball games when it’s minus “X” outside, chances are your season ticket holder rate won’t beat the price from a seller who doesn’t want to attend at any price.
On Tuesday May 12th, I’ll send out the Major and Minor League stars who highlight Membership Flexibility, Priceless Experiences, Perceived Value and Surprise and Delight to combat the above realities.
Hope you get a chance this weekend to enjoy the US Open finals and the NFL’s Opening weekend.