Ticket Sales Tip of the Week #73
(The benefit of playing a schedule which align with your ticket buyers.)
The NHL filled every building over the Winter holiday’s in ’23-24.
The NBA tread lightly on Sundays during the NFL season and nobody played
on Nov 5th so not to compete for fan interest on election night.
Minor League Baseball teams who don’t play on Mondays, play when
Monday is a holiday and have been known to celebrate July 4th on July 3rd if it allows two markets to sell the holiday high demand gate.
On the flip side, unlike the NBA, the NHL played 8 US based home games on election night for which 7 teams had the seasons cheapest entry price and 6 clubs their smallest attendance.
Major League Stars- Jeff Deline former CRO Mets and MLSE
One of his many ideas that helped skyrocket Mets revenue upon his arrival was not blacking out the home schedule for the US Open Tennis. In past years, undesired April and May dates replaced August premium inventory.
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